Vodcasting?

Alright, maybe my last suggestion on podcasting went down like a lead balloon with Dave Winer, but I’m going to give another idea a shot. I’ve been ruminating about buying a Tivo, if only to stem the amount of time I spend in front of TV. But the more I think about it, the more I realize that a lot of the most interesting stuff isn’t on TV. It’s on the net.

I know I’m not alone in thinking the combination of RSS and Tivo (or a Windows Media Center equipped PC for that matter) would be a desirable thing to have. With the proliferation of cheap and easy-to-use digital video cameras, video production software, 3D animation tools, and Flash animation tools, I’d wager that the majority of content in the world is currently produced by independent artists. And they just keep getting better, partially because the artists are unencumbered by the traditional economics of distribution; the artists can rev fast, get good fast, and build audiences fast – all the things traditional broadcast video media can’t do. All that’s required now is a simply medium to enable Jill and Joe Couch Potato to access it easily.

I don’t know about you, but there are numerous online flash cartoons that I’d love to follow regularly (StrongBad and Red vs. Blue, to name two). They’re not only free, they’re high quality (nevermind what Craig Palmer might say). But it’s a pain to check back regularly for new releases, and I’d like to watch them on a TV, not a laptop. On the other side of the equation, the bandwidth demands of supplying video is likely a disincentive that is preventing artists from sharing a lot of content – adding BitTorrent capabilities into the mix would enable the audience for an artist’s work to contribute value by partially shouldering the bandwidth load.

All the elements are there. All it needs is a little software to kick start the revolution. The same explosion in personal websites that resulted when blogging software and syndication came on the scene could kick start another revolution in the visual arts.

Of course, once you’ve got this in place, it’s only a hop, skip and a jump from there to a future where people are using the same technology to scarf down the same content and sync it between their home media center and their portable video players. It’s inevitable that video will follow the same path as audio: from a broadcast medium to websites to syndication feeds to personal media devices. Is Video On Demand via Podcasting (vodcasting) an appropriate way to describe this phenomenon?

Software: The New Law?

There is a theory that the language you speak affects the way you think – that the structure of language itself affects cognition, the basis of civilized society. Computer languages are believed to exert a similar affect on software – the type of solution that programmers can create is ultimately limited by the tools they choose to use to sculpt their digital golems. Hence, it should come as no surprise that software is having a profound effect on society. That’s not to say it’s limiting the form of solutions our society can create through software – if anything, software is breaking through artificial boundaries created by our system of law that should have died a long time ago.

I have been mulling this for a little while, but a recent post by Jeff Jarvis prompted me to consider how quickly software is making government irrelevant. And you too, Big Media (consider this my obligatory blogger slag against the creaking institute of the fourth estate). People are being empowered by software at light speed. It is providing tools that allow them to quickly and easily route around the self-interested, non-functional chunk of brain damage that is our current political and legal system. Software is rewiring our value systems faster, better, and more fairly than what currently exists – and the changes it is wreaking are only accelerating, incorporating each new advance into the next cycle of innovation.

Remember Napster (the original, not the current bastardized incarnation)? No sooner than Napster got sued by the Recording Industry of America than Gnutella sprung up and increased the magnitude of effort required to stop filesharing. The history of filesharing since then reads like a chapter of the Bible – Napster begat Gnutella who begat Limewire who beget…ad nauseum. Meanwhile, the RIAA continues to fumble along and fall further and further behind the innovation curve, suing filesharers, promoting crappy DRM solutions, and backing flawed legislation, oblivious to the fact that new software has rendered their fight not only futile, but also irrelevant. Copyright protection solutions are being cracked literally hours after their release, legal assaults are being thwarted by software that protects users’ identities from legal assault, and a new generation of file-sharing systems is enabling users to slurp down large files and distribute them in a fashion that encourages everyone to contribute their resources to spreading data as fast as possible. Welcome to the new form of democracy.

What’s amazing is the scale of resistance to this change. Look at what’s happening in the burgeoning voice over IP (VOIP) space: legislators are trying to use antiquated legislation, originally designed to ensure rural access to analog phones service, to impose taxes on the emerging technology. Give it up guys – the jig is up, move on and find a new game. I mean, how can you even enforce this tax? Any device with access to bandwidth and a microphone could effectively be transformed into a VOIP solution – what are they going to do, tax them all?

Which brings up a good question: how is government going to enforce just about any of the rules anymore? In a world of software and bits, a world where a person can work from one country but get paid in another, where intellectual “property” is easily transported and duplicated at zero cost, how is it possible for governments to hold onto power? After all, the law is only the law if you can enforce it – something Arnold needs to figure out before signing any more bogus legislation.

If everything in the world is comprised of either bits or atoms, as Nicholas Negroponte pointed out in his book, then the unmanageable nature of bits leads me to the inevitable conclusion that atoms are the sole possible source of government or corporate power. Come to think of it, is this really a change? Historically, the government’s ability to take your land, your stuff, or restrict your movement by encasing you in a prison made of atoms gave it the power it required to tax citizens and to encourage the formation of a civil society. I guess it’s a case of “meet the new world, same as the old world” – at least until we have the technology to bridge between the world of bits and atoms, to construct and reproduce physical objects in a digital fashion. I shudder to think about the social discontinuity that technology will bring.